Agriculture & Food Economy

1. Overview

70% of the Mornington Peninsula is designated in the planning scheme as Green Wedge and this land supports a rich and varied Agriculture industry with perennial horticulture, annual horticulture, grazing, poultry, cropping and artisan food products all significant contributors to the $1.3B sector. 

Council’s Green Wedge Management Plan sets out a vision for the Green Wedge that it is “a place where the critical role of sustainable agriculture is recognised, protected and supported as a key land use and the productive capacity of land is conserved and enhanced for the future”.

On 20th December 2022 Council adopted a 6 year Food Economy and Agroecology Strategy which sets out a range of industry lead priority actions under five ambitious pillars to support a thriving and resilient farming, food and beverage economy which actively regenerates the soils and resources on which our community depends. 

Download: Agricultural Audit 2010(PDF, 2MB)

Download: Equine Report(PDF, 2MB)

DownloadAgricultural Analysis 2014(PDF, 3MB)

Download: Aquaculture Audit 2014

Download: Nursery & Garden Industry Audit 2015(PDF, 2MB)

2. Food Economy and Agroecology Strategy

The Food Economy and Agroecology Strategy was commissioned to drive sustainable growth in the agriculture, food and beverage sector whilst preserving and enhancing the regions ecology and biodiversity through agroecological approaches to farming and production. It strongly aligns with Council’s Climate Emergency Response and positions the Mornington Peninsula as an exemplar of future food economies underpinned by sustainable production and resilience to future climate or supply shocks. It also aligns with Council’s Green Wedge Management Plan which provides much of the planning framework for land use planning in the Green Wedge (Mornington Peninsula Green Wedge Management Plan, 2019).

The strategy recommends a number of key initiatives including:

  1. Establish a Taskforce to help Council drive transformation of agricultural production and a new food economy.
  2. Reinvigorate and expand the Mornington Peninsula Produce brand to become the driving promotional mechanism for sustainable food production on the Peninsula.
  3. Engage primary and secondary producers to ensure skills and capacity to participate in the new food economy. The Strategy establishes the Mornington Peninsula's Food Economy as an exemplar region for economic, environmental and social sustainability through collaboration, coordination and cooperation.


five pillars food economy.png

This Strategy will position the Mornington Peninsula at the forefront of change by transforming the way food is produced. It is informed by scientific research, Council’s own policies and engagement with producers, industry stakeholders and the community. 

The Strategy recognises the huge importance of the food economy on the Peninsula but also recognises the immense opportunity for Mornington Peninsula to develop a reputation for verifiable clean, green production systems that guarantee product quality, ensure food safety and build natural capital on farms.

The targets and actions provided though the five pillars of the strategy aim to provide mechanisms and pathways to shift the Mornington Peninsula’s food economy to one that is environmentally, economically and socially sustainable.

Download: Food Economy and Agroecology Strategy 2022-2028(PDF, 4MB)

For more information email


3. Fact Sheets

A series of 13 fact sheets that provide information to assist rural land holders gain a better understating of management issues to consider on their property.

Common Ground Fact Sheet 1(PDF, 654KB) - A snapshot: Agricultural landscape across the Mornington Peninsula Shire
Common Ground Fact Sheet 2(PDF, 564KB) - I've bought a property - now what?
Common Ground Fact Sheet 3(PDF, 605KB) - Soils of the Mornington Peninsula Common Ground Fact Sheet 4(PDF, 861KB) - Managing soil on my property
Common Ground Fact Sheet 5(PDF, 609KB) - Animal welfare basics
Common Ground Fact Sheet 6(PDF, 886KB) - Pastures – Carrying capacity
Common Ground Fact Sheet 7(PDF, 574KB) - Water for livestock
Common Ground Fact Sheet 8(PDF, 611KB) - Beef cattle production: managing a small beef herd
Common Ground Fact Sheet 9(PDF, 611KB) - Pasture management on horse properties
Common Ground Fact Sheet 10(PDF, 585KB) - Owning a small sheep enterprise
Common Ground Fact Sheet 11(PDF, 604KB) - Managing weeds on farm
Common Ground Fact Sheet 12(PDF, 619KB) - Sustainable management for healthy equine properties
Common Ground Fact Sheet 13(PDF, 1MB) - Landcare

The Mornington Peninsula Landcare Network has developed a brochure for landholders on rural land called the “Small Rural Property Guide” (A resource for common land management issues on small rural properties)

Download:  Mornington Peninsula Small Rural Property Guide(PDF, 1MB)

4. Sustainable Food Economy and Regenerative Agriculture Taskforce

The Sustainable Food Economy and Regenerative Agriculture Taskforce is a key pillar of the Food Economy and Agroecology Strategy, enabling collective action towards a shared set of goals.

The taskforce will be established in 2023. Email for more information.


5. Farm gates

The Shire is committed to supporting our Farm Gates, Community Gardens and food security programs as part of a recognition that people's access to fresh, local, affordable food is essential to good health.

Download: Farm Gate Operations Brochure(PDF, 450KB)

6. Resources and links

If you have a business or are thinking of purchasing a property to run a business , here’s some links that will help you in the process: 

Name of body and/or organisation


Australian Bureau of Agricultural & Resource Economics & Sciences

ABARES is a research bureau within the Department of Agriculture, Fisheries and Forestry. We provide professionally independent, world-class research, analysis and advice to inform decision-makers on current and future policy challenges affecting Australia's primary industries. Our capabilities in multi-disciplinary research and analysis span the fields of economics, science and social science covering the agriculture, fisheries, forestry, food, resources and energy

Agribusiness Association of Australia

The association aims to develop and foster linkages amongst professionals with and between the different sectors of Agribusiness. Agribusiness includes all the various businesses involved in food and fibre production, including farming, seed supply, agrichemicals, farm machinery, wholesale and distribution, processing, marketing, and retail sales. Please take the time to look around this site for information about Agribusiness in Australia, investing in agribusiness, or the Association

Department of Primary Industries - Agribusiness - Investment & Trade

The DPI have a good understanding of key target markets and use this knowledge and our networks to help Victorian agribusinesses understand and grow their export markets. Here you can find information about priority markets for Victoria's food industries, export statistics, useful links relating to exporting, download reports and news relating to agricultural industries or export markets of interest

Department of Agriculture, Fisheries & Forestry

The DAFF facilitates the development of self-reliant, profitable, competitive and sustainable Australian farm businesses and primary industries

Department of Environment, Land, Water and Planning

Under Victoria’s planning system local councils and the State Government develop planning schemes to control land use and development, and to ensure the protection and conservation of land. This link specifically relates to the Mornington Peninsula Shire's Planning Scheme Local Planning Policy Framework, Planning for Rural Areas. The framework identifies long term directions about land use and development in the municipality and provides the rationale for the zone and overlay requirements and particular provisions in the scheme